With a focus on measuring communications effectiveness, our singe-question supporter surveys will help you stay connected to your supporters
- Supporter engagement surveys should be an ongoing performance dialog, not an annual event
- Obtaining >80% response to a single survey question – is far more valuable to leadership than a 30% response to a twenty-question survey
- Supporter surveys shouldn’t “target” or potentially embarrass individual supervisors or leaders
- Survey respondents must know their responses are 100% confidential, and managed by an independent third party
What We do for Clients
Your new supporter conversation begins with four weekly single-question “benchmark” surveys, identifying the key engagement areas. Here is an example of our Supporterr Engagement Benchmark Series (by week number). As you read each statement, consider a possible dialog you could have with supporters – after a high-positive, or high-negative response.
- “I feel I receive effective communications from this organization“
- “I have a clear understanding regarding how my donations to this organization are used“
- “I have a clear understanding of what this organization is trying to accomplish“
- “I intend to continue supporting this organization next year”
Within a few days of each survey launch, you’ll receive our “Quick-View” report (for those of you who start a report from the last page), as well as our in-depth consolidated report (for data lovers like me).
After the benchmark series, supporters for subscribing organizations receive surveys every four weeks, with the benchmark series repeating later on in the year to highlight any changes.
The positive or negative results of each survey (agreement/disagreement) can provide a topic of conversation in an ongoing performance dialog with your supporters. If you require additional time before the next survey launches, it can be easily rescheduled.
Additional Included Volunteer Engagement Tools
Automated, Self-Select Supporter Exit Interviews
- Highlights the key areas of supporter engagement
- Provides valuable information to help an organization improve
- Can be submitted anonymously, or named (supporter’s choice)